On Christmas, Vedanta Aluminium drives safety awareness through Safety Santa
28th December 2022Jharsuguda, Odisha; 28th December, 2022: On Christmas Eve, Vedanta Aluminium, India’s largest producer of aluminium, undertook an innovative safety sensitisation campaign at its plant and township with ‘Safety Santa’. The company’s safety personnel dressed up as Santa Claus and visited various plant sites and homes of employees to reiterate the core tenets of safety at work and safety at home in an engaging manner.
Safety awareness is a key priority, and these sessions are a useful tool in Vedanta Aluminium’s safety repertoire towards building a robust safety culture. The company endeavours to make its employees, business partners and their families aware about safe practices as an integral part of life, not just at workplaces. Towards this end, the company explores compelling and creative methods to impart safety knowledge – from adopting virtual and augmented reality tech, to using Santa Claus to spread the message. Conducted at regular intervals, such safety awareness sessions help to sensitize people towards making safety a necessary habit, rather than a mandate.
Besides spreading festive cheer, Vedanta Jharsuguda’s Safety Santas conducted safety awareness sessions, which included safety stand downs, fire-fighting training, adherence to Personal Protective Equipment (PPEs), and the dos and don’ts of electrical & household safety, while also encouraging everyone to be alert no matter what task they engage in.
Speaking about the company’s unique safety initiative, Mr. Sunil Gupta, CEO – Vedanta Ltd., Jharsuguda, said, “At Vedanta Aluminium, the safety and wellbeing of our community, employees, and business partners is of critical importance to us. We are committed to upholding the highest safety standards at our workplace and extend this culture of safety & care to our community as well. Innovative initiatives such as ‘Safety Santa’ help us instil the message of safety-first amongst our workforce, families and communities in a fun but meaningful way.”
Vedanta Aluminium is working extensively towards creating a safer workplace and community by constantly assessing and augmenting its Safety Management System with cutting-edge technologies, robust processes and unrelenting focus on ensuring behaviour-based safety. Some notable safety practices undertaken by the company are:
- Sankalp,a Safety Culture Transformation Programme implemented by Vedanta Aluminium across all its operations
- An all-women fire-fighting team ‘Agnivahini’at Jharsuguda, who have been meticulously trained to act efficiently and effectively in event of an emergency, offering off-site response support to the local administration and community
- Safety Stand Down, a programme wherein leadership teams engage with employees and business partners on various facets of health, safety and environment, to build a holistic safety-first culture
- Regular Mock Drills & Safety Awareness Sessions organized in collaboration with National Disaster Reduction Force (NDRF) and Odisha State Disaster Management Authority (OSDMA)
- ‘Pehchan’ safety induction program that seeks to build a safety-first culture amongst new recruits and introduce them to robust safety management systems
- Fire Stewards initiative wherein fire safety personnel sensitise business partners on fire safety, onsite emergency plans and the basics of firefighting
- Fire, electrical & household-safety training sessions for school students and community members by employee volunteers of the company
Sanjib Kumar Jena, one of the employees who participated in the session, said, “The session conducted by Vedanta Aluminium was very engaging and informative. Families of employees, particularly children, are far more receptive to imbibing safe practices, which are otherwise quite serious in nature, when they are relayed in memorable ways such as these. I thank the company for conducting such awareness camps which makes us understand how simple safety measures and practices help in keeping us safe.”
Vedanta Aluminium, a business of Vedanta Limited, is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium i.e., 2.26 million tonnes in FY22. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 4th in the Dow Jones Sustainability Index (DJSI) 2021 world rankings for aluminium industry, a reflection of its sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow.
About Vedanta Limited:
Vedanta Limited, a subsidiary of Vedanta Resources Limited, is one of the world’s leading Oil & Gas and Metals company with significant operations in Oil & Gas, Zinc, Lead, Silver, Copper, Iron Ore, Steel, and Aluminium & Power across India, South Africa and Namibia. For two decades, Vedanta has been contributing significantly to nation building. Governance and sustainable development are at the core of Vedanta's strategy, with a strong focus on health, safety, and environment. Vedanta has put in place a comprehensive framework to be the ESG leader in the natural resources sector. Vedanta is committed to reducing carbon emissions to zero by 2050 or sooner and has pledged $5 billion over the next 10 years to accelerate the transition to net zero operations. Giving back is in the DNA of Vedanta, which is focused on enhancing the lives of local communities. The company’s flagship social impact program, Nand Ghars, have been set up as model anganwadis focused on eradicating child malnutrition, providing education, healthcare, and empowering women with skill development. Under the aegis of the Anil Agarwal Foundation, the umbrella entity for Vedanta’s social initiatives, the Vedanta group has pledged Rs 5000 crore over the next five years on social impact programmes with a thrust on nutrition, women & child development, healthcare, animal welfare, and grass-root level sports. Vedanta and the group companies have been featured in Dow Jones Sustainability Index, and was conferred Frost & Sullivan Sustainability Awards 2020, Golden Peacock Award for excellence in Corporate Governance 2022 and certified as a Great Place to Work 2022. Vedanta Limited is listed on the Bombay Stock Exchange and the National Stock Exchange.
For more information, please visit www.vedantalimited.com
About Vedanta Aluminium Business:
Vedanta Aluminium, a business of Vedanta Limited, is India’s largest producer of aluminium, manufacturing more than half of India’s aluminium i.e., 2.37 million tonnes in FY24. It is a leader in value-added aluminium products that find critical applications in core industries. Vedanta Aluminium ranks 1st in the S&P Global Corporate Sustainability Assessment 2023 world rankings for the aluminium industry, a reflection of its leading sustainable development practices. With its world-class aluminium smelters, alumina refinery and power plants in India, the company fulfils its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow.
For more information, please log on to www.vedantaaluminium.com
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